Ad Agency Creative Director Turned Fantastic Commercial Director John Grammatico.

Our most popular episodes spotlight Commercial Directors or Ad Agency Creative Directors, so this chat with fantastic spot helmer John Grammatico makes for a perfect storm of a podcast. We discuss bidding for the same gigs, how he made that transition to full-time directing, and his process when he gets a storyboard. Oh, and I babble about listening and understanding the client. Check out this behind the scenes on his Anna Faris shoot for Lay’s.
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And I love this Cream Of Wheat spot.

Check out John’s work here and enjoy! You’ll recognize the work of my new friend.

Thanks,

Jordan

My merch page is live, so get yourself the exact t-shirt Helen wears in the booth. Or buy an overpriced coffee travel mug to support the show.

This episode is an hour and 13 minutes, give or take.

How Ad Agency Creatives Team Up with Drew Wright & Nick Marine.

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Moments after we wrapped on Friday, I grabbed Art Director Drew Wright and Copywriter Nick Marine for a mini-interview. Both are Associate Creative Directors at Doner Detroit. They’re a newly conjoined creative team, and it’s already crystal clear that it’s a great fit, given the way they crank out quality scripts that sell. I’m grateful for their oddball minds as well as their friendship.

Please help comedian Margaret Cho as she raises money to help the homeless. Here’s her GoFund link. If you buy “I AM ROAD COMIC” this week, I’ll be giving 100% of the money to her fund. Thanks!

This episode is just over 15 minutes. Do rate us on iTunes and “like” us on Facebook pretty please.

Ad Agency Insights from Copywriter Toby Nunez.

Toby Nunez shares his journey from starving artist (while working on the Ford assembly line making windshield wiper motors) to his first agency gig as an art director.  Today Toby is a highly prolific copywriter at Doner in Detroit.  He still cranks out some pretty twisted artwork on his personal site. Toby tells me that “respect the process” is his mantra. You’ll also hear about the time I met Eddie Van Halen in an elevator.

Here is the Krylon spot we shot last year.

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