Tag: Chuck Meehan

Co-Chief Creative Officer Chuck Meehan, McCann Detroit, Unpacks Their GM Will Ferrell Super Bowl Spot.

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My friend Chuck Meehan, Co-Chief Creative Officer, McCann Detroit, returns with his hit Super Bowl commercial in-hand. “No Way, Norway” stars Will Ferrell, Kenan Thompson, Awkwafina and the GM Electric vehicle. Chuck breaks down how it all came to be, how it was shot and what he looks for hiring a director. This ad was deftly directed by Jake Szymanski, who has previously collaborated with Ferrell, and has a standing invite to the pod. Watch the extended cut:

Fun fact: Chuck is our first three-peat guest and the only guest to briefly date Helen. Check the archives and his personal site for more great ads.. 

Love this podcast? Consider supporting show editor Jake Brady and  his new Patreon! Just $2/month gets you BONUS content not heard in the show!! Get 75% discounts on Masterclass, free merch and consultation calls w me, and more. Click https://www.patreon.com/respecttheprocess to show your love for the show. Join!

Commercial Directing Bootcamp is back May 22, 2021 in LA. Only 4 spots of the 15 remain. Check out the new Commercial Filmmaker Mega Bundle for serious mentoring and career growth.

My online Commercial Directing Masterclass has helped over 600 filmmakers globally and has received 100% 5 star reviews. 

Thanks,

Jordan

This episode is 60 minutes and sponsored by Oso Delicious Hot Sauce, the hot sauce made by bears. Flavorseeker Fun Pak‘s ship Friday’s at 3pm.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital.

How Executive Creative Director Chuck Meehan Hires Directors To Tell Better Stories.

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It’s our 300th episode! And there’s no better way to celebrate than with my good friend Executive Creative Director Chuck Meehan giving us the straight scoop on commercials and his process for selecting filmmakers. We talk about what makes a great ad, how the production process has been sped up to its detriment and much more. 

Our Chrysler Pacifica collaborations starring Kathryn Hahn remain a career high for me. 

I’m helping with a GoFundMe to get a new sustainable-fuel disaster response bus to help Veterans respond and rebuild America after hurricanes with Team Rubicon, please donate. Veterans Green Bus 2.0 is the name and the video explains more!

Thanks,

Jordan

This is just under 90 minutes of bliss. Our sponsor is Oso Delicious Hot Sauce, $1 per bottle goes to www.militaryfamilies.org to enjoy. Commercial Directing Bootcamp has 3 slots left for October 12th, 2019. 

What Does A Cost Consultant Really Do? Ron Hacohen Explains The Dark Side.

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Part two of my enlightening conversation with production genius Ron Hacohen. Why is it harder to break into directing if your female or a minority? Ron explains he’s actually a “production consultant”. He strives to inform clients of the process, because of the increased efficiencies. We end the talk with his advice for people breaking into commercial directing.

Today, Ron is a Brand Executive Producer/Consigliere at Advertising Production Resources (APR), the fabulous consultancy that helps clients understand the advertising process. He introduces me to the RACI system of accountability, approval and efficiency. Some trippy stuff that shows us how advertising is a small part of the client’s marketing plan, and production a sliver of that. Learn what a SME is. Answer: Subject Matter Expert.

Here’s a spot we did way back in the day.

This is part two of a lengthy conversation we had about the advertising business. It’s a must-listen for anyone breaking into the advertising business.

This episode is under an hour. Do rate us on iTunes and “like” us on Facebook pretty please.