Tag: advertising

Dan Sorgen Is Spec Bank Founder, ACD/CD/Copywriter, Part 1

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Dan Sorgen is an ACD/CD/Copywriter that’s overseen brand launches for billion-dollar companies, taught ad school classes, led multiple creative teams, won new business, won awards, won a wife, worked with a lot of really smart people, dinged the culture a few times, and never returned to NY in the winter. He is also the Founder of SpecBank, a source for agency scripts you can make for your reel. Directors, listen up! And this is just one of two great chats!

Dan’s work has been featured in Cannes, One Show, Clio, AdWeek, Creativity, Campaign Live, Huffington Post, ABC News, NBC News, New York Magazine, USA Today, Fortune, NBC, and elsewhere. We did some great work together at Saatchi LA, where Dan works presently. He also teaches the Advanced Concepts Book Shop portfolio class.

My online Commercial Directing Masterclass celebrated one year of helping filmmakers globally and has received 100% 5 star reviews. Did I mention the free filmmaker consultation call upon completion? 

Support show editor Jake Brady on his new Patreon! A mere $2/month gets you BONUS content not heard in the show!! Get a $75 discount on Masterclass, free T-shirt and consultation calls w me, go to  https://www.patreon.com/respecttheprocess and show your love for the show. Join and be a part of our monthly Private Q&A via Zoom. Patreon patrons only. Next one is June 15th at 4pm Pacific. 

Commercial Directing Bootcamp is August 28th, in LA and 09 of 15 seats are available. Check out the new Commercial Filmmaker Mega Bundle for serious mentoring and career growth. 

Thanks, Jordan 

This episode is 50 minutes, Part II is next week and both are sponsored by Oso Delicious Hot Sauce, the hot sauce made by bears. Flavorseeker Fun Pak‘s ship Friday’s at 3pm. My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital.

Kudos To New Filmmakers Jonny Gentry, Monty Marsh And Ven Gia

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Filmmakers and Bootcamp alumni Jonny Gentry and Monty Marsh are both in the Shoot New Directors Showcase. (Apologies that I just literally found out about Monty’s inclusion right after recording this.) And our fab filmmaking slash listener from Australia, Ven Gia, knocked it out the park with his inaugural spot for Corowa Distilling Company. Check it out below.

Corowa Distilling Co | Made here. By Us. from Ven Gia on Vimeo.

Back soon with more interviews. 

Thanks,

Jordan

Three (3) spots left for www.CommercialDirectingBootcamp.com so gobble them up. This last six minutes. 

Director Ben Dolphin Explains Filming Food, Smiles and Liquids.

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Filmmaker Ben Dolphin, a majorly talented Director and Cinematographer, always stays on the cutting edge of filmmaking technology. He shares his transition from choreography to gaffing to shooting and beyond. His specialty is capturing wonderful moments from smiles to liquids of any viscosity. You’ll love Ben’s story that he shares so openly.

Check out https://bendolphinproductions.com/ for his stellar work. And this:

dEnjoy.

Jordan

This chat runs 1 hour 11 minutes. My Commercial Directing Bootcamp for January 19th, 2019 is sold out, buy Commercial Directing Voodoo is still on Amazon for $10. 

Copywriter/ACD Tal Wagman Fights Sexual Misconduct With Rotten Apples.

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I love chatting with innately funny people, and Tal Wagman is one such a person. We met shooting our wildly popular “Built To Amaze” campaign for Toyota via Saacthi. Now Tal has moved his humor mill over to Zambezi working on Vitaminwater and Venmo.

We chat about RottenApples, a website database that informs us whether or not a film or show is tied to a person accused of sexual misconduct. It’s a great resource. I love this spot of Tal’s and wish I directed this sly performance: 

thanks,

Jordan

This runs 90 minutes.
Podcast Wax for affordable podcast editing.

Commercial Directing Voodoo is at Amazon.

Commercial Directing Bootcamp is August 25th, 2018 in LA. Free Voodoo when you sign up!

Oso Delicious Hot Sauce is sold out!

Director-Copywriter Relationship Explored w Creative Director Pat Pujolas.

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Northlich Creative Director Pat Pujolas is a writer, be it novels,(Jimmy Lagowski Saves the World), jingles, witty commercial copy, or quirky sitcoms and animation. Pat has done it all and done it well. We talk about collaboration, specifically ours working on the Scooter the Neutered Cat spots for givethemten.org to save cat lives.

Pat’s confesses he went insane in a wintery cabin while writing a book, and it’s a barrel of laughs hearing him tell the story. Here’s a spot from my reel that Pat penned:

Daddy’s Lil Girl from Jordan Brady on Vimeo.

Enjoy.

Jordan

This episode last a bit over an hour. Commercial Directing Bootcamp is April 21st and only a few spots are open so do not delay. Thanks. Click to purchase my book, “Commercial Directing Voodoo” on Amazon.

How To Create The Perfect World To Sell A Widget With Cinematographer Rich Schaefer.

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I’ve been dying to talk with cinematographer Rich Schaefer for months ever since RTP guests Director Jeff Gordon and Director Kip Hewitt raved about him and his work. We dive deep into lenses, f stops and all the tech talk you can stomach… and we also cover the fantastic ways Rich preps and collaborates with the entire team to create the world the director sees for the project. A great guy and the talent to match.

Enjoy!

Jordan

This is a 90 minute love fest.

This episode is just over 90 minutes. San Antonio! Buy tickets for the August 2nd screening of I Am Battle Comic” to benefit National Military Family Association. Mark your calendar August 8th, 2017 to get <a href=”https://www.montereymedia.com/iambattlecomic/” target=”_blank” rel=”noopener”>”I Am Battle Comic”</a> from Monterey Media!!

<a href=”http://www.commercialdirectingbootcamp.com” target=”_blank” rel=”noopener”>Commercial Directing Bootcamp</a> is SOLD OUT for August 26th, in Los Angeles.

How To Curate A Showcase Of Short FIlms With Source’s Jamie Madge.

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Jamie Madge is the Worldwide Editor of the fantastic website SourceEcreative, what we now just call the Source. Jamie puts together a showcase of short films that he carefully curates to give the crowd a variety of emotions. Then we takes the show around the world. Literally. He likens it to a mixtape, because he has us, the audience, in mind when he choses the content and it’s order. Watch the shorts here.

For those that don’t use the Source, you’re missing one of the greatest tools to study advertising. It’s a comprehensive database of spots with extensive credits from client, agency and production.

Enjoy.

Jordan

This episode is an hour and twenty some minutes. Still tickets left for Detroit’s premiere of “I Am Battle Comic”, so come on out or tell a Motown friend!! All proceeds go to MilitaryFamily.org. See you all April 5th in Detroit for “I Am Battle Comic” Premiere. Click for tickets.

My 7 city tour now includes Phoenix and Las Vegas. Check here for dates and ticket links. All money to various wonderful non-profits.

Commercial Director Kip Hewitt Makes Golf Clubs And Power Tools Sexy.

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Commercial Director Kip Hewitt knows how to add drama to a power drill and sexiness to a dishwashing liquid. His golf spots are epic. So it’s a real joy to talk shop with Kip. He kinda hijacks the interview and asks me more questions. Which I love. We chat treatments, pitching on conference calls, and everything in between. Here’s a great spot from Kip.

Enjoy!

Jordan

Visit Commercial Directing Bootcamp and sign up for my popular seminar March 11th, 2017, my last for a while. Oh wait, it’s sold out.

My Thoughts On The Super Bowl LI Commercials.

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I really liked a lot of the spots, then again I love commercials. Here’s me talking about what we all saw, what I loved and why.

Enjoy.

Jordan

This is a 20 minute episode.

Commercial Directing Bootcamp is March 11, 2017 is in Los Angeles, sign up now.

Extended trailer is out for “I Am Battle Comic” is tearing up Facebook!

Filmmakers Kristyna Archer & Monty Marsh Take Superlounge Diversity Award.

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Filmmakers Kristyna Archer and Monty Marsh are dual recipients of the inaugural Superlounge Diversity Award. Each will attend Commercial Directing Bootcamp for free December 3rd, 2016 in Los Angeles. Both Monty and Kristyna display a keen proficiency in short form visual storytelling that I know can be channeled to make great ads. Bravo!!

Huge thanks to all the filmmakers that submitted great work.

Thank you,

Jordan

What Filmmakers Should Not Attend Commercial Directing Bootcamp.

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My wildly successful Commercial Directing Bootcamp returns to Los Angeles next month, and not every filmmaker may be qualified. This is just me babbling for three minutes telling you why you should or should not enroll. If you think you have what it takes, do not wait and do sign up today, because we are almost full. Limit 20 filmmakers.

My spots starring Fiat’s Hipster Santa, flanked by his adorable elves, Jeep’s spot with the guy camping out, and those perky PacifiKids all aired during the World Series game 7, so I was delighted. I’ll post when they hit the web. Do I dissesct those shoot in Bootcamp? Did the Cubs win? Until then, here’s one of my many Jim Gaffigan spots from this summer that still gets played.

Thanks, and go ahead and please share with a mate that might benefit.

Jordan

True! Commercial Directing Bootcamp is already over half full. Los Angeles, December 3, 2016. Sign up people or suffer the rest of your career.

This episode is an hour.

What A Commercial Director’s Sales Rep Does With Doug Sherin.

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Doug Sherin reps commercial directors as well as production companies. He sells talent based on their reel. He’s like our agent, but oh he is so much more than an agent, he’s a partner in the process of developing a director’s career. Check out his stellar roster at his company, Options.

We chat about how communication is key, his joy in finding work for his clients, and donuts. It’s a real treat to finally have my friend on the show.

Enjoy,

Jordan

Yes! Commercial Directing Bootcamp is already over half full. Los Angeles, December 3, 2016. Sign up now before the class fills up. Limit 20.

This episode is an hour and some minutes.

How To Be A Successful Sound Mixer/Editor In Commercials With Maurice Sydnor.

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Sound Mixer Maurice Sydnor has been my friend and collaborator for over a decade. We’ve made tons of spots, and he helped me get great sound on my documentary “I Am Comic” when I had no budget at all.

Starting out as a rock musician, you’ll love hearing how Maurice continues his self-taught education, always learning and adapting as the industry changes. Listen as two old chums chat about the process. Check out the sound design in his GMC spot. Click here.

Enjoy!

Jordan

Yes! Commercial Directing Bootcamp returns to Los Angeles, December 3, 2016 so sign up now before the class fills up. Limit 20. Don’t miss it cuz then you’ll kick yourself.

This episode is over an hour and 21 minutes.

How To Have A Successful Career As A Commercial Editor With Shira Ankori.

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My friend Editor Shira Ankori has edited some of the best comedy spots on my reel for over ten years now. We discuss working with the advertising agency creatives and why directors need to actually cut.

Timing and collaboration are themes we agree on, so have a listen and share with a filmmaker you love.

Thanks,

Jordan

This episode is one hour.

Gary Rose Of Go Film Dissects The Commercial Filmmaking Industry With Me.

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Gary Rose is the Managing Director of Go Film, one of the top shops for making commercials. We look at the current state of our business and how the game has evolved. I rarely call it “the game” but hey. Gary has worked alongside one of my favorite filmmakers, Christopher Guest, so I get to learn how Mr. Guest likes to work on the spots he chooses to do. Overall, Gary navigates the business with finesse and surely knows how to pick and develop directorial talent.

We touch on his love of underwater photography. I wish you could see his work on the walls of Go Film. Click here for a taste. Oh, that’s a Billy Idol screenshot from a Go FIlm spot, not Gary.

Commercial Directing Bootcamp Chicago was a blast! Huge thank you to the filmmakers. Now send me podcast feedback people. How are we doing? Questions?

Thanks,

Jordan

This episode is an hour and 20 minutes.

Directing Chimps Vs. Babies With Comedy Director Jeff Gordon.

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I’m honored to chat with Director Jeff Gordon, a versatile filmmaker, but one that can say he specializes in commercials with chimps and babies. In our conversation, he points out one “secret weapon” to his success with infants – his baby wrangler.

It was delightful to hear we’ve both worked with a particular chimp named Bella. She is wonderful to shoot with. All in all this is a such great episode. You listeners will certainly enjoy this one.

See more of Jeff Gordon‘s fun spots by clicking his name. Oh, We’re still taking Filmmakers for Commercial Directing Bootcamp Chicago. August 13th. This live event will sell out. Sign up today!

Thanks,

Jordan

This episode is over an hour and 15 minutes.
Sign up today for my Commercial Directing Bootcamp today. Limit 20.

Bowling With Filmmaker Werner Herzog, He Loves My Commercial Directing Bootcamp Chicago.

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After three intense days shooting for Toyota and Saatchi & Saatchi Los Angeles, I took up my usual post shoot ritual of bowling. Surprisingly, I ran into my favorite filmmaker, Director Werner Herzog. He indulged me with a quick exchange about my Commercial Directing Bootcamp in Chicago, August 13th, 2016.

I am so deeply humbled Mr. Werner Herzog had any knowledge of it. I am currently taking his Masterclass, by the way, which I recommend to every filmmaker. Here’s a prior Toyota spot, forgive me if I posted this. It’s one of over 25 I’ve made with my team.

Sign up today for my Commercial Directing Bootcamp today. Limit 20.

Thanks,

Jordan

This episode is under 4 minutes

Commercials to Feature Films, It’s All Storytelling For Director Blair Hayes.

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Blair Hayes 1

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I loved his feature film “Bubble Boy”, so when I met Director Blair Hayes I was a bit star struck. Plus, his reputation as a commercial helmer is legendary. So happy we got to finally sit down and chat about his work. Admittedly, I’m in awe of Director/Camerapeople. If you learn one thing, it will be the meaning of capturing the essence of the moment.

UPDATE*** New MCDonald’s spot from Blair Hayes:

Blair’s new film “Great Plains” is making the festival rounds, so keep an eye out for it. Click here for a Hawaii Tourism spot we dissect. Also this below, and more by clicking his name. Enjoy.

thanks,

Jordan

Commercial Directing Bootcamp is August 13th, 2016 in Chicago. Limit 20 Filmmakers.

Thanks,

Jordan

Jordan

This episode is 85 minutes.
Please rate the show on iTunes and share with a filmmaking friend.

How The Wonderful Comedic Actor Clayton Farris Stays Busy and Booked.

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Clayton

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I’ve only worked a half day with actor Clayton Farris, but I’ve been a fan since he walked in the casting room. He’s the utmost professional and plays the reality of a situation, and is not afraid to immerse himself into a sometimes geeky character. He’s also a nice guy. Clayton always working and you must check out his silly Vine videos he makes for the fun of it.

Here’s a Bud Light Lime-A-Rita spot we chat about and a few more.

Thanks,

Jordan

Jordan

Commercial Directing Bootcamp will next take place in August. Where? Chicago!
This episode is 85 minutes.
Please rate the show on iTunes and share with a filmmaking friend.

Recording Sound and Producing Puppets With Frankie Fiore.

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Nonna

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Frankie Fiore works non-stop in the sound department, in all areas of it too, but when his pal Anthony Imperiolli asked him to produce his puppet short films for Dairy Queen, Frankie rose the challenge. Check out the behind-the-scenes below. It’s awesome work, hilarious and a great story of how the character of Nonna Maria came to be a viral hit, and a commercial crossover.

Nonna Maria DQ Outtakes 2016 from Frankie Fiore on Vimeo.

We obviously chat about sound, and various and sundry on-set shenanigans.

Jordan

Commercial Directing Bootcamp will next take place in August. Where? Chicago!
This episode is about 50 minutes.
Please rate the show on iTunes and share with a filmmaking friend.