Tag: True Gent

Lessons in Boldness from Steve Red, President/Co-CCO of RTO+P.

Posted on Posted in Advertising, FilmTagged , , , , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Steve Red, Chief Creative Officer and co-founder of Red Tettemer O’Connell + Partners, gives a candid chat about creating bold, unforgettable campaigns that cut through the noise. Steve pulls back the curtain on the agency’s most iconic work—like the hilariously disruptive “Dietz Nuts” Super Bowl spot with Craig Robinson, and reveals the creative principles that fuel their success. With a blend of intuition, passion, and an unwavering commitment to standout ideas, the team at RTO+P is setting the bar for independent agencies everywhere. Whether you’re a filmmaker, creative, or just a fan of great advertising, this episode offers a masterclass in the art of making your work matter. Thanks Steve!

JOIN ME AT MOINKFEST!
MoinkFest is December 19th, 2024 in Los Angles. It is FREE. Just sign up to attend and give your honest opinions & thoughts on camera. We’re celebrating family farmers that bring ethically-raised beef, pork, chicken and lamb to your door. I want city folk to taste the quality of the meat for themselves, while learning what regenerative farming does for the families that own and operate them. And it’s great for the planet. As a longtime flavorseeker, ethically-raised meat has really opened my mind and taste buds.

FILMMAKER RETREAT JOSHUA TREE ’25
Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it’s so special, I’d prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

MAGIC MIND – MY MENTAL PERFORMANCE EXILIR
Save on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

ONLINE COURSES
My online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

Thanks,

Jordan

This episode is eaxclty 60 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Director Julian Acosta Blends Tradition and Innovation To Evolve His Creative Voice.

Posted on Posted in Advertising, FilmTagged , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Growing up in Bakersfield, Filmmaker Julian Acosta discovered his passion for filmmaking later in life, finding his voice through visual storytelling that connects with audiences on a human level. As a globally sought-after director, Julian has navigated the evolving landscape of the industry, embracing new tools like AI while staying true to his authentic creative vision. In this insightful discussion, Julian shares his journey, the importance of respecting the process, and his perspectives on the role of technology in the art of filmmaking. Enjoy his gorgeous Porsche spot below and this nice article in LBB.

Before joining Wild Gift Content in 2024, Julian directed music videos and commercial campaigns for Samsung, VW, Powerade, Bose and Delta Air Lines, among others. His passion in music burned brightly while directing music videos and music documentaries for John Legend and The Roots, The Beach Boys, Passion Pit, MIA, Foster the People, Ellie Goulding, Shins and many others. Click his name to see more of his work.

JOIN ME AT MOINKFEST!
MoinkFest is December 19th, 2024 in Los Angles. It is FREE. Just sign up to attend and give your honest opinions & thoughts on camera. We’re celebrating family farmers that bring ethically-raised beef, pork, chicken and lamb to your door. I want city folk to taste the quality of the meat for themselves, while learning what regenerative farming does for the families that own and operate them. And it’s great for the planet. As a longtime flavorseeker, ethically-raised meat has really opened my mind and taste buds.

MoinkFest is my way of introducing this amazing food to a diverse group of Angelenos. I want you all to come out, try the free food, and tell me – is there really a difference in taste? Does the source of your meat matter to you?

FILMMAKER RETREAT JOSHUA TREE ’25
Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it’s so special, I’d prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

MAGIC MIND BLACK FRIDAY SALE
Save on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

ONLINE COURSES
My online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

Thanks,

Jordan

This episode is about 80 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Director Lars Timmermann Mixes Whimsy, Wonder and Technical Prowess.

Posted on Posted in Advertising, FilmTagged , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Commercial director Lars Timmermann is a true master of his art & craft, blending technical prowess with a boundless creative spirit. From meticulously crafted stop-motion miniatures to collaborating with skilled puppeteers, Lars’ work is a testament to the power of practical effects and handcrafted elements. I was struck by his unwavering commitment to respecting the entire filmmaking team, fostering a collaborative environment that brings out the best in everyone involved. Lars’ insights into the cultural differences between European and American advertising also challenged preconceptions and highlighted the value of diverse perspectives. If you’re a fan of innovative, visually stunning commercials, this chat with Lars is a must-listen, sure to inspire with its glimpse into the mind of a true filmmaking visionary.

Visit his site to see his commericals, great BTS and more. Thanks Lars!

FILMMAKER RETREAT JOSHUA TREE 2024 – LAST 3 SPOTS – SIGN UP NOW

Our 3rd annual Filmmaker Retreat Joshua Tree is Thursday, September 26th – Sunday, September 29th, 2024. I always use the word “transformational” in describing the past two years – because our tribe of like-minded filmmakers express that the retreat truly changed their lives. Both professionally and personally. Reserve your spot before the end of the year to take advantage of that last minute 2024 write-off. Limit 20 Filmmakers.

FLOW

Use the link plus code JB20 when you try https://www.magicmind.com/jordanbrady chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice.

Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

Here’s the Lbb Director’s Playbook article sharing my pitch secrets. And my follow up that came out this week, How To Write Winning Treatments. 

4+ NEW BEHIND-THE-SCENES

I’ve uploaded more raw behind-the-scenes, with dailies, agency interaction, directing top talent and collaborating with my crew, all at Commercial Directing Masterclass. And you’ll wanna check out the new courses, like Behind The Beard and Winning Director Treatments.

Thanks to our editor Jake Brady We could not do the show without him and love this guy behind words. Need your pod spruced up? Check out his Podcast Wax.

Thanks,

Jordan

This episode is just about 94 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Behind the Mix at Signature Sound: Insights from Audio Professionals on Their Collaborative Process.

Posted on Posted in Advertising, FilmTagged , , , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Audio industry veterans Dawn Redman, Larry Benjamin, and Tim Hoogenakker join me in a lively conversation at Signature Post. Dawn is the director of scheduling, where she oversees operations. Larry is a re-recording mixer who has worked on shows such as Ozark and just finished mixing Presumed Innocent which is streaming now on Apple TVt. Tim is also a re-recording mixer and has a background in live music recording, having previously worked as an engineer at Prince’s Paisley Park studio in the late 1990s. The three professionals share insights from their decades of experience in audio post-production.

Such a treat to sit down in their state-of-the-art studio and converse about how sound adds texture and emotion to any production. Thanks Signature Post!

FILMMAKER RETREAT JOSHUA TREE 2024 – LAST 4 SPOTS – SIGN UP NOW

Our 3rd annual Filmmaker Retreat Joshua Tree is Thursday, September 26th – Sunday, September 29th, 2024. I always use the word “transformational” in describing the past two years – because our tribe of like-minded filmmakers express that the retreat truly changed their lives. Both professionally and personally. Reserve your spot before the end of the year to take advantage of that last minute 2023 write-off. Limit 20 Filmmakers.

FLOW

Use the link plus code JB20 when you try https://www.magicmind.com/jordanbrady chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice.

Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

Here’s the Lbb Director’s Playbook article sharing my pitch secrets. And my follow up that came out this week, How To Write Winning Treatments. 

4+ NEW BEHIND-THE-SCENES

I’ve uploaded more raw behind-the-scenes, with dailies, agency interaction, directing top talent and collaborating with my crew, all at Commercial Directing Masterclass. And you’ll wanna check out the new courses, like Behind The Beard and Winning Director Treatments.

Thanks to our editor Jake Brady We could not do the show without him and love this guy behind words. Need your pod spruced up? Check out his Podcast Wax.

Thanks,

Jordan

This episode is just about 94 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

From Real-Life Repo Man to International Filmmaker with Director Ed McCulloch.

Posted on Posted in Advertising, FilmTagged , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Commercial director Ed McCulloch shares his unconventional rise to becoming an internationally renowned filmmaker. Ed opens up about his journey of self-discovery through photography, and ambitious do-it-yourself approach to shooting 12 spec commercials that launched his successful global career spanning over 30 countries. Oh fun fact: Ed was a Repo Man in Southern California.

Be sure to check out his site and his gorgeous ASICS spot we chat about. Oh, and here’s all his representation, so you can work with Ed anywhere on the planet:

US https://www.seedmediaarts.com/ 
Canada http://radke.tv
Germany http://markenfilm.com
France http://gangfilms.com
Mexico http://habitantproductions.com

FLOW

Use the link plus code JB20 when you try https://www.magicmind.com/jordanbrady chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice.

Here’s the Lbb Director’s Playbook article sharing my pitch secrets. And my follow up that came out this week, How To Write Winning Treatments. 

FILMMAKER RETREAT JOSHUA TREE 2024

TEN SPOTS REMAIN! Our 3rd annual Filmmaker Retreat Joshua Tree is Thursday, September 26th – Sunday, September 29th, 2024. I always use the word “transformational” in describing the past two years – because our tribe of like-minded filmmakers express that the retreat truly changed their lives. Both professionally and personally. Reserve your spot before the end of the year to take advantage of that last minute 2023 write-off. Limit 20 Filmmakers.

Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

4+ NEW BEHIND-THE-SCENES

I’ve uploaded more raw behind-the-scenes, with dailies, agency interaction, directing top talent and collaborating with my crew, all at  Commercial Directing Masterclass. And you’ll wanna check out the new courses, like Behind The Beard and Winning Director Treatments.

Thanks to our editor Jake Brady We could not do the show without him and love this guy behind words. Need your pod spruced up? Check out his Podcast Wax.

Thanks,

Jordan

This episode is just over an hour 20 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Are You Filmmaker Retreat Curious? Plus My Passion Project Jumpstart Process.

Posted on Posted in Advertising, FilmTagged , , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Curious if our Filmmaker Retreat Joshua Tree is right for you? Set up a free quick call with me, and perhaps I’ll talk you out of it. Plus, I share how to get your passion project off the ground. It’s pretty eazy actually. Just me babbling for 19 minutes. C’mon folks, time to level up, duct tape the monkey brain and keep making stuff. Enjoy my latet spot for Tru Earth Eco-Strips with Taye Diggs:

FLOW

Use the link plus code JB20 when you try https://www.magicmind.com/jordanbrady chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice.

Here’s the Lbb Director’s Playbook article sharing my pitch secrets. And my follow up that came out this week, How To Write Winning Treatments. 

FILMMAKER RETREAT JOSHUA TREE 2024

Our 3rd annual Filmmaker Retreat Joshua Tree is Thursday, September 26th – Sunday, September 29th, 2024. I always use the word “transformational” in describing the past two years – because our tribe of like-minded filmmakers express that the retreat truly changed their lives. Both professionally and personally. Reserve your spot before the end of the year to take advantage of that last minute 2023 write-off. Limit 20 Filmmakers.

Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

4+ NEW BEHIND-THE-SCENES

I’ve uploaded more raw behind-the-scenes, with dailies, agency interaction, directing top talent and collaborating with my crew, all at  Commercial Directing Masterclass. And you’ll wanna check out the new courses, like Behind The Beard and Winning Director Treatments.

Thanks to our editor Jake Brady We could not do the show without him and love this guy behind words. Need your pod spruced up? Check out his Podcast Wax.

Thanks,

Jordan

This episode is just 19 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Just Me Rambling About Being Grateful For My Family and What I Get To Do For A Living.

Posted on Posted in Advertising, FilmTagged , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

Just me rambling for 10 minutes about how lucky I am to make commercials for a living, and more importantly, that my family is safe and healthy. That is never taken for granted. That I get to work with my sons, my friends and often their kids is a such a treat.

Enjoy your time with loved ones.

FLOW STATE
Click MAGIC MIND and use this nifty discount code JB20 and gobble it up daily with your coffee. If you follow me on Instagram you’ve seen my geniune endorsment of this mighty mind power juice.

EVENTS
My next in-person Commercial Directing Bootcamp is Saturday, January 20th, 2024. Sign up soon or miss out. Limit 12 filmmakers. one last seat left.

Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

Jeannette Godoy’s hilarious romcom “Diamond In The Rough” streams on the YouTube, Tubi and more. Please support my wife filmmaker Jeannette Godoy’s romcom debut. It’s “Mean Girls” meets “Happy Gilmore” and crowds love it.

Thanks,

Jordan

This episode is 11 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

Rick Rubin Would Make A Stellar Commercial Director.

Posted on Posted in Advertising, FilmTagged , , , , , , Leave a comment

Podcast: Play in new window | Download

Subscribe: RSS

I’m inspired by legendary record producer Rick Ruben, who’s been on the pod circuit pimping his new book, “The Creative Act: A Way Of Being”  He he says he’s hired to share his opinion and taste, which has proven to help artists. As a commercial directors, our job is to have a distinct point of view on the agency script, and serve that script the way RR serves the album. Ultimately, leadership and collaboration are not mutually exlcusive. It’s the right balance that gets the best results for the spot.

Two recent videos I’ve make feature behind-the-scenes from a recent shoot. One of seven spots is out now, so i can post about my process and how I like to collaborate. Enjoy and DM me what you think.

Fan Con Tacoma Costume from Jordan Brady on Vimeo.

EVENTS & COURSES

Shane Hurlbut of the Filmmakers Academy has a free seminar Jan. 28, 2023 called Creating LUTS: Red Rapor. Again, it’s FREE so click here.

My next Commercial Directing Bootcamp is April 22nd, 2023 in Los Angeles is SOLD OUT. Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

So excited for our Second Annual Filmmaker Retreat in Joshua Tree. Join us Sept. 28th to Oct. 1st in the desert for a transformational experience. “Define Your Voice is our theme and you’ll emerge knowing what you want and how better to achieve it.

How To Pitch Ad Agencies and Director’s Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

Amazon Prime!! Jeannette Godoy’s hilarious romcom “Diamond In The Rough” streams on the Amazon Prime! Please support my wife filmmaker Jeannette Godoy’s romcom debut. It’s “Mean Girls” meets “Happy Gilmore” and crowds love it. Here’s the trailer.

Thanks,

Jordan 

This episode is 12 minutes.

My cult classic mockumentary, “Dill Scallion” is online so I’m giving 100% of the money to St. Jude Children’s Hospital. I’ve decided to donate the LIFETIME earnings every December, so the the donation will grow and grow. Thank you.

Respect The Process podcast is brought to you by True Gentleman Industries, Inc. with a grant from Brady Oil Entertainment, Inc.