Tag: NBC

What Commercial Directors Should Know About Their Client With Imagine One Mobile CEO Scott Friedland.

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bio-scott

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Scott Friedland is President and CEO of Imagine One Mobile, a marketing/advertising agency that helps marketers and brands increase sales and secure higher Returns On Ad Spend (ROAS) – across all platforms, devices and screens. Oh, this episode is plum full of acronyms, so hold on tight. Scott and I go back to when he hired me to direct and produce on NBC’s “Name Your Adventure”, a Saturday morning show in the 90’s, after the network introduced me to be co-host. By bringing me on staff, Scott gave me an opportunity that changed my life. Bravo!

We talk how a filmmaker should know the context of the brand and the brand’s positioning, as well as know where the spot is going to play.

Here’s a clip from “Name Your Adventure” I directed and host. Go ahead and laugh at me:

thanks,

Jordan

Please rate the show on iTunes and share with a filmmaking friend. Shout out to today’s sponsor, IOM Cases. Sculpted Metal iPhone cases that make you cool.

Directing “A to Z” with Michael Patrick Jann.

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Director Michael Patrick Jann brilliantly draws an analogy between directing and the art of ancient Chinese calligraphy. This is a must-listen episode.

Michael knows comedy. Straight from film school to directing MTV’s “The State”, then onto “Reno 911” and countless commercials, he’s been directing the funny non-stop for 15 years. Today, Michael is an accomplished director of single camera tv comedies, and a go-to guy to shape many a network’s pilot episode. His new series “A to Z” debuts this October on NBC.

We talk about shooting pilots, the joy of winning commercials and the fickle nature of making movies. I wish I’d had this chat 15 years ago, I’d be a way better director. Enjoy.

Click Community Films to see his spots and a “Flight of the Conchords” video I love.

This episode is just over an hour. Do rate us on iTunes and “like” us on Facebook pretty please.