Nat Geo – JORDAN BRADY

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Senior Producer James Introcaso and I sat down immediately after a successful shoot of our Nat Geo WILD promo for SharkFest. Not SharkWeek, that is totally different. National Geographic Channel’s Sr. VP/Group Creative Director Andy Baker offers the companion piece to this episode over at Andy’s The Client Blog, so be sure to check that out. Oh, and of course the AdWeek feature that touts the greatest of the work.

James and I discuss collaboration, ad-libbing and the process of developing of ideas at Nat Geo. You’ll be inspired by how James made his first film driving around these United States, that landed him a job at Cartoon Network.

Huge thanks to the entire creative team at Nat Geo Channels for a great idea, the most thorough development and comprehensive prep. And to comedian Rory Scovel, who brought his magic to the set. Here’s the spot:

My Commercial Directing Bootcamp is filling up fast. Hurry and sign up. It’s Sunday, September 13th all day. You’ll up your game.

Thank you,

Jordan

This episode is two hours and 15 minutes and worth every minute. Do rate us on iTunes and “like” us on Facebook please. Email me at RespectTheProcessPodcast today. And I’m still accepting candidates for my Commercial Directing Bootcamp. You owe it to yourself.

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Andy Baker is SVP/Group Creative Director for the National Geographic Channels. Technically, he’s the client. He runs an in-house staff of highly creative people, so he’s also the agency. As a hands-on filmmaker, Andy shouts his mantra of collaboration from the mountain top. His must-read blog, the client blog offers insights for all. Listen as we debate his blog’s “5 tips for Clients” and talk plenty of tech. (Underwater Phantom, Techno-dolly, sandbags). Scroll down for cool videos.

National Geographic promos are brimming with creativity and flawlessly executed. Andy’s blog about his “Wicked Tuna” promo shoot with Evolve and photographer extraordinaire Michael Muller is everything you need to know on the art of pre-production.

Watch this behind the scenes of Nat Geo’s “Wicked Tuna”:

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Just look at went into making the promo for “Killing Lincoln”.

The spot we did in a more innocent time called Big Foot for National Geo. Shout out to Mr. Kenny Chin who has gone on to act a bunch.

Do rate us on iTunes and “like” us on Facebook pretty please with a cherry on top.

JORDAN BRADY

Tag: Nat Geo

What Does The Client Think? Ask Andy Baker.