Collaboration And Communication Are Key For Comedy Director Tom DeCerchio.

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I’m a longtime fan of comedy Director Tom DeCerchio, so it was great to sit down and chat on this episode. We share a love for communication and holding the pre-pre production meeting so all are on the same page. Tom tells the tale of being a young copywriter and how that informs him as […]

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Deconstructing Doritos: How Comedy Director Kevin T. Willson Won The Super Bowl Contest.

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Comedy Director Kevin T. Willson‘s funny Doritos spots not only aired during the Super Bowl several years in a row, but he freakin’ won the whole thing! Yes, one million dollars. He explains the process, how he meticulously wrote and planned it, and how fast he spent the money. I found Kevin to be a

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Mixing Audio for Commercials vs. “I Am Battle Comic” w Re-Recording Mixer Scott Burns.

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Scott Burns is an excellent Sound Mixer who re-records sound for commercials. Technically, a re-recording mixer or audio engineer, so many titles. Scott helped me with my upcoming documentary “I Am Battle Comic”. Scott works at onoe of LA’s most reputable sound houses, Juice Studio. In this interview, he gives us great insight into his

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From Start To Stardom With Casting Director Lisa London.

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From discovering or casting early in their careers such actors as Emma Stone, Mark Ruffalo and Miley Cyrus to casting the latest Adam Sandler film, Lisa London has a keen eye for talent. Lisa and I chat about the casting process, finding future stars and how she builds a cast. We also read directly from

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My Thoughts On The Super Bowl LI Commercials.

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I really liked a lot of the spots, then again I love commercials. Here’s me talking about what we all saw, what I loved and why. Enjoy. Jordan This is a 20 minute episode. Commercial Directing Bootcamp is March 11, 2017 is in Los Angeles, sign up now. Extended trailer is out for “I Am

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How I Run A Commercial Shoot Tech Scout.

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I’m in deep prep for a huge shoot next week, so I thought I’d share how run my technical scouts with the film crew. All part of the Brady Method. Love to hear what you do. This is the spot I babble about. Enjoy. Jordan This is an 11 minute episode. Extended trailer is out

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Morphing From Photographer Into Busy Filmmaker With Kristyna Archer.

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Filmmaker Kristyna Archer has a style and aesthetic I admire: it’s crisp, bold and colorful. A busy professional photographer, we chat about how her career has morphed into more and more directing gigs, as she explores new outlets of creativity. She also is the creator of the MergeLeft Podcast, a podcast exploring art and commerce

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What A Motion Designer And 3D Artist Does With Laundry’s Uber-Talented PJ Richardson.

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Animation Designer & 3D Artist PJ Richardson co-launched Laundry, a creative studio to help brands, agencies and networks bring their ideas to life. You’ll see they deliver a high end aesthetic and polished that is most impressive to the eye. Of course, we chat about how Laundry works and how PJ loves to collaborate. He

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From Producing At DDB To Directing Comedy Spots Everywhere With Greg Popp.

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Commercial comedy director Greg Popp went from film school to producing classic ads at DDB Chicago, where his work with Anheuser-Busch won literally every major advertising honor. But that directing bug gnawed at him until he said goodbye to the agency side, and now he’s a much sought-after helmer of the funny. We compare notes

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My Chat With Manager To Comedy Stars, Barry Katz of The Industry Standard.

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I’ve watched the incomparable Barry Katz successfully navigate the comedy waters for three decades. He’s had a heaping helping hand in launching Louis C.K., Jay Mohr, Dave Chappelle, Tracy Morgan and many more, so it’s a treat to chat with him on my podcast. Barry’s own show, the Industry Standard podcast on iTunes has featured

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