Creative Directors Rich Terry And Matt Mowat Reveal How They Hire Directors.
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Why do advertising creatives hire their director? Is it that first call or zoom? How important is the treatment? Well, as we wrapped two fantastic, safe days on set, I asked SVP/Creative Directors Rich Terry and Matt Mowat those exact questions. They gave me an impromptu interview in the back of my Cadillac. When Cinematographer
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